North America's energy and agricultural heartland produces much of the food and fuel that America's cities require for their quality of life, for job creation, for new investment and continued renewal. Rural infrastructure assures America's cities have continuous, reliable, and secure supplies of these vital resources. Robust rural-urban infrastructure connectivity encourages mutually beneficial interdependence, steady availability of local produce, opportunities for local and independent businesses, and improves the accessibility of America's natural wonders and rural tourist attractions.

• Lobbying missions to Washington, D.C., and our statehouses to educate our legislators and their staffs, recognize their support, and report on successes throughout the region.
  
  
• Quarterly Board meetings; periodic industry-focused seminars and trade events; the Ports-to-Plains Alliance annual meeting; and a wide variety of events sponsored by key partners (e.g., Laredo Development Foundation, Inland Ports Across North America, etc.).
  
  
• Rapid response media efforts both to anticipate and capitalize upon opportunities to raise Ports-to-Plains Alliance public profile throughout the region and nationally.
  
  
• Speaking roles for Alliances leaders, staff and partners at events sponsored by partners throughout Canada, the U.S. and Mexico.
  
  
• Online leadership roles through social networking services like Facebook, Linked In and Twitter.
  
  
• Reporting on events and news significant to Alliance members, and monitoring of highway and other key legislation through the Alliance newsletter.